The culture factor: Why a California broker fired half his agents

By February 17, 2017 Inman No Comments
Sammer Mudawar

Sammer Mudawar

Broker-owner Sammer Mudawar likes to joke that he hires millennial real estate agents because he knows they’ll be alive in 10 years.

In his mid-30s himself, this straight-talking broker owner of the Re/Max Prestige office in Orange County — which he runs with managing partner Jay O’Brien — has a distinctly entrepreneurial approach to real estate that he thinks appeals to agents of his generation.

Though the former appraiser took the independent brokerage route earlier in his career, he went to Re/Max in 2010 because, as he puts it, the industry was going through huge fina...

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